|
comScore Releases May U.S. Search Engine Rankings
comScore, a leader in measuring the digital world, today released its monthly qSearch analysis of activity across competitive search engines. In May 2007, Google Sites captured 50.7 percent of the U.S. search market, gaining one full share point from the previous month. Yahoo! Sites maintained its second place ranking with 26.4 percent of U.S. searches, followed by Microsoft Sites (10.3 percent), Ask Network (5.0 percent) and Time Warner Network (4.6 percent).
Sorting Out Information Technology Users
85% of American adults use the internet or cell phones – and most use both. Many also have broadband connections, digital cameras and video game systems. Yet the proportion of adults who exploit the connectivity, the capacity for self expression, and the interactivity of modern information technology is a modest 8%.
Responsys Top Dog in Email Marketing?
JupiterResearch has scored Responsys highest overall among large-enterprise-oriented email service providers (ESPs) in the newly released 2006 Email Marketing Buyer’s Guide. The high score is based on combined business value and market suitability, and reflects Responsys' strengths in executive leadership, product innovation, award-wining marketing approach, and services capabilities.
Search Engines, Email and Blogs Sending Most Traffic To Political Websites
Hitwise reports that Search Engines continue to be the predominant source for visits to the Lifestyle - Politics category, sending 28.17 percent for the week ending November 4, 2006. Among the websites within the Computers and Internet - Search Engines category, Google sent 18.74 percent of visits to the Politics category followed by Yahoo! Search with 4.73 percent and then Ask.com with 1.48 percent of visits for the week ending November 4, 2006.
Research Finds Spam is Shrinking While Email Marketing is Growing Modestly
JupiterResearch forecasts that email marketing spending will grow from $885 million in 2005 to $1.1 billion by 2010, and the volume of spam messages per consumer will decrease by 13% a year during this same period. According to the new report entitled: "U.S. Email Marketing Forecast 2005 to 2010," the overall growth of the market will be marked by growth in spending on retention, acquisition and transactional email. Filtering improvements made by Internet service providers are credited with the expected decline in spam. The average active email consumer will see a drop from 3,253 pieces of spam in 2005 to 1,640 pieces of spam in 2010. JupiterResearch is a leading authority on the impact of the Internet and emerging consumer technologies on business.
|